What Is Ad Authorization TikTok? Why You Shoud Use It?

One of the important features in TikTok is Ad Authorization TikTok. Many users who are just starting to use TikTok Ads may not understand this feature clearly and have sent me several emails to ask. If that sounds like you, you can read this entire article to understand this feature, some of its benefits, and to see if it’s really useful to turn it on or not.

Ad Authorization TikTok

Ad Authorization TikTok

What Is Ad Authorization TikTok?

For those new to TikTok Ads, Ad Authorization may be a new concept. I will explain this feature in detail for you to understand clearly:

Advertising Authorization allows you to grant TikTok permission to use your videos in their advertising campaigns. When you enable this feature, TikTok can:

  • Use your videos to create Spark Ads: Spark Ads are a type of ad that allows businesses to use users’ TikTok videos to promote their products or services.
  • Show your videos in other ad campaigns: TikTok may use your videos in other ad formats, such as TopView Ads or In-Feed Ads.

What is Ad Authorization TikTok

What is Ad Authorization TikTok?

In general, enabling this function requires you to carefully review and read the content related to the benefits of this function below.

Should I Turn On Ad Authorization On TikTok?

Basically, turning on Ad Authorization can bring some of the following benefits, which are directly related to advertising accessibility and advantages to optimizing your advertising budget on TikTOk:

Increase reach

Your videos can be shown to more people, helping you increase brand awareness and attract potential customers. It’s also a good way to target broadly and learn about your potential audience.

Increase reach

Increase reach

Opportunity to make money

TikTok may share advertising revenue with you when your videos are used in advertising campaigns. When you turn this function on, you can completely optimize your advertising budget with this function..

Opportunity to make money

Opportunity to make money

Let’s talk more about cost optimization. I have a special suggestion for you to be able to use this function while advertising with an unlimited budget and generate great profits by maximizing the performance of many different ads. That is Rent TikTok Agency Ad Account from GDT Agency. For premium accounts like this, you can:

  • Run ads with unlimited ad groups, ad campaigns, and unlimited budgets.
  • No problems related to advertising accounts such as suspension, unexpected ban, interrupted advertising, stuck at review step.
  • Advertising tax exemption.
  • Pay with good fees and fast transactions.

You can contact us now to start using this account. Besides, we have some incentives for customers opening new accounts in 2024. If you really need it, don’t waste another minute and contact GDT Agency immediately.

Support the creative center

By allowing TikTok to use your videos, you’re helping support the creative center on the platform. It really helps the creative community have more diversity in video content and also gives your brand a larger audience in many cases.

Support the creative center

Support the creative center

>>> Read more: Can I Stop Annoying TikTok Ads? 5 Simple Method For You

How To Enable Ad Authorization TikTok?

To enable Ad Authorization and start using this feature, you need to do the following steps, it’s quite simple:

Step 1: Access the TikTok application and log in to your account.

Step 2: Click on the profile icon in the lower right corner of the screen.

Step 3: Select “Privacy” and next select “Advertising authorization”.

Step 4: Turn on the “Authorize advertising” switch. And that’s it.

How to enable Ad Authorization TikTok

How to enable Ad Authorization TikTok?

Finally, Should Advertising Authorization Be Enabled?

Should advertising authorization be enabled

Should advertising authorization be enabled?

To answer this question, you can continue reading the content below. In short, deciding whether to enable or disable Ad Authorization depends on your goals and preferences, I can suggest some reasons:

If you want to increase the reach and monetization of your videos, turn on Ad Authorization TikTok. On the other hand, if you are concerned about your video being used for advertising purposes, turn off Ad Authorization. That depends on your purpose of using TikTok and the product/service you are trying to advertise on TikTok.


In general, whether or not enabling Ad Authorization TikTok depends on your purpose of using TikTok Ads as well as the product/service you are trying to advertise on TikTok. If you really want to turn it on, it is also very useful in the future with many new experiences. Besides, if you are really interested in an Agency advertising account, you can immediately contact GDT Agency via:

GDT Agency Contact Information

Hotline: +84 352 368 898



Address: 3rd Floor, Building C, Golden Land Apartment, 275 Nguyen Trai Street, Thanh Xuan Trung, Thanh Xuan, Hanoi, Vietnam 10000.

Working Hours: Monday to Saturday (Morning: 8:00 AM – 12:00 PM, Afternoon: 1:30 PM – 5:30 PM)

Henry Duy
Henry Duy

Mr. Henry Duy is the CEO of GDT Agency (7 years of experience in the marketing, specifically in paid advertising). He has expertise in managing and optimizing numerous high-budget paid advertising campaigns for businesses.