How To Escape The Facebook Ad Stuck In Review Status (2025)

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Author Henry Duy
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10m reading

If you’re trying to escape the Facebook ad stuck in review limbo, you’ve come to the right place. In this article, I’ll share specific basics to resolve this issue quickly and accurately. This situation occurs when ads don’t meet the criteria set by Facebook Ads, so you may end up waiting for hours. Therefore, read the entire article to handle this frustrating situation effectively.

facebook ad stuck in review
How To Escape The Facebook Ad Stuck In Review Status?

Why Is My Facebook Ad Stuck In Review?

To address this situation, you must understand how Facebook ad review systems work. This knowledge is compiled through top Facebook ads experts and my personal experience. So, pay attention as we delve into it.

What ad components are reviewed?

The Facebook ad review process involves examining all elements of the submitted ads. To understand it better, refer to the content related to the anatomy of a Facebook Ad that I shared earlier. In summary, it includes:

  • Media files
  • Ad copy
  • Description
  • Landing page URL
  • Target audience information
Facebook review your ad components
Facebook reviews your ad components

You need to ensure that those ad elements are clear and do not violate advertising policies. But of course, things don’t always go smoothly. If any component has issues, your Facebook ad may be not approved and stuck in review.

Facebook ads review process

Talking about the Facebook ad review process, you can look at the image below to understand how it operates. It includes specific steps for you to easily comprehend:

Facebook ad review process
Facebook ad review process

As shown in the image above, Facebook will review ads by the automated systems first. If needed, let’s say ads or accounts seem suspicious, they will be manually reviewed after that. 

If ads are approved, Facebook will distribute some test ads to a few target customers to test their interaction level with the ads. 

Therefore, preparing suitable ads is extremely crucial. Even when just a small component in your ads has an issue, it will affect the entire ad review process and prolong review times.

Facebook ad stuck in processing / in review 

And here is the issue, your ad has been pending In Review for more than 24 hours and not delivered to the audience. Sometimes, it can last up to 3-4 days. This might be because your ad components have violated Meta Ads Policies. It could also be due to Facebook glitches, or it has misunderstood your ad.

Facebook Ad stuck In Processing
Facebook Ad Stuck In Processing

Regardless of the reason, what you need to do IMMEDIATELY is to learn how to fix a Facebook ad stuck in review in the next content below.

>>> Read more: How To Recover Deleted Ads In Facebook: Camps, Sets 2024?

How To Rescue A Facebook Ad Stuck In Review?

The next part of the article will cover some simple and quick ways to fix this problem and get your ads approved. First, let’s explore the simplest method in this list.

Trying to turn ads On/Off

In fact, turning ads on or off is the most basic step you should try first if your ad is stuck in the In Review limbo. This is extremely simple and can be done in your Facebook Ads Manager. You can understand it immediately by looking at the image below:

Trying to turn ads On Off
Trying to turn ads ‘On/Off’

The On/Off switches here are the main controls for turning ads on or off. You can toggle the ads to reset the ad review process. This is a quick and straightforward way to check if Meta Ads Manager is undergoing issues or maintenance for feature updates. If the problem is from Facebook’s end, this action will help your ad escape the In Review status.

Duplicate your ads

Duplicating an ad ID/ad set/campaign is another action that prompts the Facebook bot to reevaluate your ad. However, note that the review process will start anew, and the testing distribution to different audiences will occur. Therefore, this is an effective method to troubleshoot a Facebook ad stuck in review.

To duplicate an ad ID/ad set/campaign, you can access Ads Manager and follow the instructions in the image below:

Dupplicate your ads
Duplicate your ads

After you duplicate and activate the new ad, Facebook will reinitiate the review process. There’s a high likelihood that the ad won’t be stuck in the “In Review” status anymore. If you’ve performed this action and the ad is still stuck, keep reading the following content.

Check your ad again

If you’ve tried the two methods above without success, it’s highly likely that your ad has violated one of Facebook’s advertising terms. What you need to do is review your ad content, every ad component, domain, landing page, etc. It must be cross-referenced with Meta Ads Policies.

Sometimes, things may not go smoothly, and you might need a reputable agency to assist. You can explore how to add an agency to Facebook Ad account to achieve that.

If you are sure your content is clean, consider the service below from GDT Agency.

Rent a premium advertising account

Renting a premium advertising account is like paying for the best features for paid advertising today. For those who don’t know, Facebook Agency Account For Rent is a service of GDT Agency. We lease high-quality advertising accounts which will help your ads get reviewed very quickly.

Let me tell you more about this type of account. Your ad review process can be time-consuming because your account may not have a long spending history or a high-quality score. However, all those issues will come to an end if you choose to rent an advertising account from us.

The Facebook Agency Ad Account is verified by Facebook and prioritized with unlimited features. This not only helps speed up the ad review process but also ensures that your ads are distributed correctly. Additionally, it provides excellent features to optimize your advertising budget efficiently.

Contacting Facebook Support

So you’ve tried various techniques but your Facebook Ad is still in review? Contact Facebook Support by following this link: https://www.facebook.com/business/help/support.

When you access this link, Facebook will present the issues your advertising account is facing. 

At this stage, carefully review the status of your ads. Then, provide a detailed description to the Facebook support team to explain the prolonged review issue. 

Let them know the ad ID, and how long it is pending review, and provide a screenshot of your ad if available. 

The more thoroughly you describe your problem, the faster the support team will understand and assist you in resolving the issue.

What Should You Do To Make The Ad Review Process Smooth?

Certainly, you might find it extremely frustrating if your Facebook ad is stuck in review. The crucial point here is how to make this process smooth, saving your time and effort. Below, I’ll share some important things to ensure the smooth execution of your ad review process.

Understanding ads policies

Understanding and complying with Meta Ads Policies is crucial to overcoming this problem. The ad review process may take time or get stuck due to violations of advertising policies.

Check your ad again
Check your ad again

Once you have a clear understanding and adhere to advertising policies, your ad review process will be smoother. This is an important aspect that every advertiser should pay attention to. Besides speeding up ad reviews, it also helps you avoid other issues and bans from Facebook.

Always monitor ad status

Regularly monitoring the status of your ads can be extremely helpful. This will help you discover which are pending review, or sometimes identify other issues, such as ads being delivered to the wrong target audience.

Always monitor Ad Status
Always monitor Ad Status

Stay updated with Facebook ads knowledge and news

This platform sometimes undergoes updates to provide new features for advertisers. There are periodical sweeps targeting new advertising accounts or those with suspicious activities. The important thing here is to know where to get these updates and news quickly and accurately.

Stay updated with Facebook Ads knowledge and news
Stay updated with Facebook Ads knowledge and news

Some places provide the most important and up-to-date information about Facebook ads freely. For example: BlackHatWorld, GDT Agency Blog, Facebook Groups, Reddit Communities, LinkedIn, etc.

These groups often have ad expert members who will help you stay updated with the latest knowledge and news about Facebook Ads.

Summary

Having a Facebook Ad stuck in review can be frustrating and may lead to wasted time and money. What you need to do is carefully read and follow the steps outlined in this guide. Are you encountering issues with your ad account? Contact the expert advertising team at GDT Agency for quick and timely assistance.

  • Herry Duy

    Henry Duy is the CEO and Founder of GDT Agency, and is a highly accomplished expert in Digital Marketing in the Philipines, Vietnam and the international market.

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