How To Block Instagram Ads And Revive Your Feed: Complete Guide 2025

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Author Henry Duy
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10m reading

Instagram today features numerous advertisements and sponsored content, which hinders users from maintaining an uninterrupted browsing experience. Ads can densely appear all around your screen when you view stories or scroll through your feed. Fortunately, there are some effective methods to control this issue. 

In today’s article, I will show you how to block Instagram ads with easy and practical steps. Keep reading to get rid of ads on Instagram and improve your browsing experience from now on!

How to block Instagram ads?
How to block Instagram ads?

How To Block Instagram Ads On Your Feed Using Instagram’s Settings

Instagram offers some built-in settings to help you control, reduce, and block ads showing in your feed. Most are free, and some come with a fee. 

Kindly read through this section and select suitable options for yourself.

1. Hide ads

Hide ads
Hide ads

If you find a specific Instagram ad bothering you, hide it. Here’s how:

  • Tap the three-dot icon in the upper-right corner of the ad.
  • Select Hide ad.
  • Select a reason why you are hiding this ad (e.g., It’s irrelevant or I see similar ads too often).

While this method won’t remove all ads, it lets Instagram know that they shouldn’t show similar ads to you in the future.

2. Report ads

Report ads
Report ads

Do you find an ad offensive, spammy, or misleading? Report it to Instagram quickly to remove it from the platform. You can follow these simple steps:

  • Tap the three-dot menu in the top-right of the ad.
  • Select Report ad.
  • Choose a reason why you are reporting this ad (e.g., I find it offensive or It’s a scam or it’s misleading).

Instagram will review your report to determine if the ad is really inappropriate or not. This option is most effective for removing violating content rather than those you personally dislike.

3. Block accounts

Block accounts
Block accounts

If you frequently see ads from a specific brand and you don’t want to see them anymore, block the brand account. 

  • Tap the profile picture at the top left of the ad.
  • Go to their profile and tap the three-dot menu.
  • Select Block and then click Block again in the popup to confirm your action.

After blocking an account, you will never see ads from it in the future. However, one brand can have many Instagram accounts, so you may need to search and block them all.

4. Remove personalized ads

Remove personalized ads
Remove personalized ads

Instagram tracks and uses your data to deliver targeted ads. If you find this intrusive, you can stop them by following these steps:

  • Go to your profile page and tap the three-bar menu at the top right corner.
  • Select Settings and Activity > Accounts Center > Ad preferences > Manage Info.
  • Hit Activity information from ad partners > Review setting > No.

Please notice this won’t remove all ads on your feed but may reduce the personalization of promotions you see, which means a more generic ad experience.

5. Filter ad topics

You can restrict ads of certain topics to appearing on your feed. Here’s how:

  • Go to Settings and Activity > Accounts Center > Ad preferences > Ad topics.
  • Select See All > View and manage topics.
  • Select the topic > See less.

This won’t block all ads on a topic, but they will show less often.

6. Ad-free subscription

In the European region, Meta provides a paid subscription service to eliminate advertisements. Here’s what you need to know:

Pricing:

  • €5.99/month for one account (+€4 for additional accounts).
  • €7.99/month via Apple or Google Play (+€5 for additional accounts).

What to expect:

  • There will be no ads on your Instagram and Facebook.
  • Meta won’t use your data for advertising targeting.
  • The subscription applies across all accounts in the same Account Center.

To subscribe to this service, go to Settings and Activity > Accounts Center > Subscription Settings.

How To Block Instagram Ads Using Ad Blockers

You can reduce your ad exposure on Instagram effectively by using ad blockers.

Various ad blockers are available on the market today, such as Nord’s Threat Protection, Total Adblock, and Surfshark’s CleanWeb. Each comes with different pros and cons, but overall they can improve your privacy and prevent trackers. 

Use an Instagram ad blocker like Total Adblock
Use an Instagram ad blocker like Total Adblock

To help you choose between them, we’ve already curated a list of the best 3rd party Instagram app ad blockers. You can refer to this post for details.

Now, I will show you how to get rid of ads on Instagram with an ad blocker:

  1. Choose an ad blocker.
  2. Visit your browser’s extension store.
  3. Add the ad blocker to your browser.
  4. Follow the instructions to set up the blocker for Instagram.

You may achieve the best results when using Instagram from a desktop browser, but the effect may be less pronounced for the mobile app. 

Still, this method enables users to recover a more enjoyable Instagram experience with minimal ads and distractions.

How To Block Ads on Instagram Showing On Your Account

Instagram also displays ads between organic content in public account’s profile feeds and reels. To manage and block unwanted ads, you should follow these steps:

1. Switch to a professional account

  • On your Instagram profile page, tap Edit profile.
  • Select Switch to professional account > Next.
  • Select a category (e.g. Grocery Store or Video creator) > Switch to professional account.
  • Under What types of professional are you, select Business / Creator > Next > Ok.
  • Follow the instructions to set up your professional account.

2. Block specific ad accounts and categories

Block specific ad accounts and categories
Block specific ad accounts and categories
  • Go to Settings and Activity > Creator / Business Tools and Controls > Ad placements.
  • Select Ads in Profile Feed Block List or Ads on Reels Block List.
  • Hit Edit next to Blocked Accounts / Categories
  • Mark those you want to block.

3. Block all ads on reels and profile feed

  • Navigate to Settings and Activity > Creator / Business Tools and Controls > Ad placements.
  • Toggle off Ads on Reels or Ads in Profile Feed.

By following these tips, you can keep your professional account free from excessive advertising interruptions. This will ensure a nice experience for your audience.

>>> Might you like: How Are People Adding More Than 10 Photos On Instagram?

Final Thoughts

While we cannot take down all promotional posts on Instagram, those instructions on how to block Instagram ads can substantially decrease their frequency. By leveraging Instagram’s setting options, using ad blockers, and paying for the ad-free plan, you can regain control over your browsing experience.

That’s how to get rid of Instagram ads. Implement the outlined methods today and let me know if they are helpful. Follow GDT Agency for more helpful Instagram tips. Happy blocking!

  • Herry Duy

    Henry Duy is the CEO and Founder of GDT Agency, and is a highly accomplished expert in Digital Marketing in the Philipines, Vietnam and the international market.

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