Is Instagram Adding Profile Views? The Truth Revealed (2024 Updated)

Hello, inquisitive minds! Did you hear the rumor of the new profile views feature on Instagram? I guess you did, and that’s why you are here. So, is Instagram adding profile views in 2024? Can you track who viewed your Instagram profile and how? Let’s unveil the truth with me today. 

What Are Profile Views On Instagram? 

Profile views on Instagram refer to the number of times your profile was viewed. 

Profile views indicate how many people are interested in you or your brand. Higher profile views can enhance brand awareness and drive more conversions.

You may increase profile views by posting compelling and engaging content, adding calls-to-action to encourage people to visit your profile, running Instagram ads to boost profile views, etc.

Is Instagram Adding Profile Views? Latest Information

So, is Instagram adding profile views? My answer is yes, but not for all.

As of 2024, this feature is only applied to business accounts. The majority of Instagram users with personal accounts still have no access to the profile views metric. 

Profile views and other stats in Instagram Insights allow businesses to understand their followers and audiences better. With this data, they can improve their content based on audience preferences. 

However, it’s important to note that this feature only provides the total number of visits, not who specifically viewed your profile.

How Can I See Profile Views On Instagram In 2024?

To access the new profile views feature on Instagram, you need to switch to a business account. 

Please note that once you switch, your account will automatically become public. You will also see a count of views in the last 30 days under your bio.

Now let me walk you through the steps to see Instagram profile views.

Step 1: Switch to a business account

• Go to the Instagram app and log in to your account.
• Access your profile.
• Tap on the three-horizontal-line icon (hamburger menu) to open Settings and Activity.
• Scroll to the end of the Settings menu and you will see the For Professionals section. Tap on Account type and tools.
• Then, select Switch to professional account > Next > Select a category > Switch to professional account. 

Step 2: Go to Insights

Now tap the hamburger menu again and select Insights. Only professional accounts have this tool. If you still don’t see it after switching, you can close the app and open it again.

Step 3: Tap on Views

Under Overview, tap on Views.

You can change the time period on the upper left of the screen. 

Step 4: View Profile visits

Finally, swipe down. You will see the number of profile visits at the bottom of the page.

Has Instagram Added Profile Views To Personal Accounts?

No. Instagram hasn’t added this feature to non-business accounts. Personal accounts still cannot see how many people have visited their profiles, not to mention tracking any information about those visitors. This is Instagram’s deliberate measure to protect its users’ privacy.

Thus, if you stalk someone’s profile on Instagram, they won’t know unless you interact with their content.

When Is Instagram Adding Profile Views To Non-Business Accounts?

Currently, there are no announcements for this feature. While Instagram is subject to change, the platform shows no indication of moving in this direction shortly. So you can rest assured that your visit remains hidden from the account owner by now.

Is There A 3rd-Party Tool To See Who Viewed My Instagram Profile?

Some third-party apps or websites claim to help you track who viewed your profile on Instagram, but be wary of them. Instagram’s API prohibits this functionality, thus, such services are not officially supported. They could be scams or might get your account compromised or banned. 

Don’t risk your security and privacy for this. Instead, stay updated with official announcements from Instagram and the latest information on our GDT Agency blog. We will let you know once this feature is rolled out to regular accounts. 

It’s essential to prioritize your online security and privacy. If Instagram were to introduce a feature for viewing profile visitors in the future, it would likely be announced officially through the app’s updates or blog posts.

How Can I Track Who Viewed My Instagram Profile? (2 Hints)

While you cannot track who viewed your Instagram profile, there are some detective works you can take on to find them. 

Here’s what I’ve learned.

See your Instagram story’s viewers

Story viewer tracking is the closest functionality to profile view tracking by now. This feature is available for non-business and business accounts. Those who consistently view and interact with your stories may be your frequent profile visitors. 

Here is how to see who viewed your Instagram stories:

• Share a story.
• Tap your profile to view your story.
• Tap on Activity at the bottom left corner to see the list of accounts that have viewed it. 

Pay attention to likes and comments

You should also pay attention to who often interacts with your posts quickly or likes your posts continuously. They are likely to visit your profile and love your content/brand.

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Conclusion

Instagram adding profile views is good news for those who want to track their performance and learn more about their audiences. However, this feature is currently limited to business accounts. Still, there are some detective works that I’ve outlined above to figure out who viewed your Instagram profiles without breaking the rules.

If you find this article helpful or have more queries, comment below. Be sure to subscribe to GDT Agency for more Instagram tips and tricks!

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