A Full Tutorial On Adding Another Instagram Account (2025)

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Author Henry Duy
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10m reading

Are you looking for a guide on adding another Instagram account? This article will help ease this task for you. Check out how to bypass Instagram’s five-account limit with expert tricks. Handle multiple Instagram accounts and boost your chances of success on social media.

A Full Tutorial On Adding Another Instagram Account (2025)
A Full Tutorial On Adding Another Instagram Account (2025)

How Many Accounts Can I Add On Instagram?

Unlike other social networks like Facebook or Twitter, you can sign up for as many Instagram accounts as you wish. There are multiple approaches, including email addresses, phone numbers, and even Facebook identities.

The point is not the ability to have many accounts, but to maintain them properly.  

Technically, you can add five accounts to one device and switch between them within the app. Yet there are workarounds to add more, which I will tell you specifically in this article. Keep scrolling for details!

How To Add Another Instagram Account In 2025

Add Instagram account
Add Instagram account

Adding another Instagram account is straightforward. Here’s how:

Step 1: Hit the profile picture in the very bottom right corner.

Step 2: Hit More options in the upper right.

Step 3: Moving to the bottom, you will encounter Add Account. Tap on this option.

Step 4: Hit <Log into the existing account>.

Step 5: Select Log into another account

Step 6: Fill in the fields of username and password of the account you wish to add.

Step 7: Tap Log In.

That’s it! You’ve been adding another account on Instagram successfully. 

3 Tips To Add More Than 5 Instagram Accounts On One Device

While Instagram only allows users to log into up to 5 accounts simultaneously within the app, you can add more than that with just a bit of creativity. 

Here are a few strategies to help you cross the limit.

Logout and login accounts

This approach is simple and requires no extra tools. However, if you need to switch accounts frequently, it can be tiring and time-consuming.

Use social media management tools

Most social media management platforms (including Buffer, Hootsuite, Later, etc.) allow you to link far more than 5 accounts. Nevertheless, you may need a premium subscription for full access.

Hootsuite
Hootsuite

Leverage Android’s app cloning feature

If you are using an Android device, you can clone the Instagram app using its built-in dual apps feature. This way you can have 2 Instagram apps on a device. Each app can contain a maximum of 5 accounts.

Depending on your needs and available resources, you can choose the best approach.

If you only need to perform occasional operations in several accounts, traditional log-ins and log-outs are sufficient. 

For more frequent usage of multiple accounts, use third-party tools and dual apps instead.    

How To Create Another Instagram Account?

You can create a second Instagram account with the same email. Each account is a separate profile, and all are linked to your Meta Accounts center.

Below, I outline the full instructions for adding a new Instagram account to your existing account. 

create new Instagram account
Create a new Instagram account

Step 1: Open your Instagram app.

Step 2: Hit the profile icon at the lower right of your screen.

Step 3: Tap your profile name in the upper left.

Step 4: Select Add Instagram account.

Step 5: Hit <Create new account>.

Step 6: Enter your desired username, then hit Next.

Step 7: Tap Continue to link it to your Accounts Center.

Step 8: Hit on Continue, then hit Yes, Continue.

Step 9: Hit <Complete sign up>.

How To Switch Between Different Accounts On Instagram?

Switch between accounts
Switch between accounts

After adding a new account to Instagram, you can switch between accounts easily with the following steps.

Step 1: Hit your profile picture in the bottom right.

Step 2: Hit your username in the upper left.

Step 3: Select the account you want to switch to.

Tip: Double-tap on the profile picture at the bottom right corner to switch between Instagram accounts swiftly. 

Why Should You Add Another Instagram Account?

Having multiple accounts on Instagram can be a smart tactic for businesses and individuals. 

Here’s a breakdown of compelling reasons to consider adding another Instagram account to your device.

For businesses

Promote varied product lines

Companies can create different Instagram accounts for varied categories of products. This would be easier for customers with specific interests in their products to follow. It also prevents information overload among followers and enables targeting users for specific fields. For example, Adidas has specific accounts for different sports: Adidas Football and Adidas Golf.

Adidas
Adidas

Target regional audiences

To target regions of different languages and cultures, you should create distinguished accounts. This makes it easier to have regional content and a better way of reaching your audience. For instance, Netflix has different accounts for countries: Netflix Vietnam, Netflix France, etc.

Netflix
Netflix

Build your branding

You can add a separate Instagram account to introduce your company culture and recruit the best employees. Tell stories about your employees, career opportunities, and business values. For example, Microsoft creates Microsoft Life to share employee experiences and job opportunities.

Microsoft
Microsoft

Launch a dedicated media

Advertise your company podcast or other media outlet content with an independent social account. This helps grow proper audiences for that particular content type. For instance, Girlboss has an additional Instagram account for weekly podcasts: Girlboss Radio.

Girlboss
Girlboss

For Individuals

Separate personal and professional life

Do not intermix your business and personal content on Instagram. Create different accounts to avoid flooding your friends’ feeds while keeping your business updated online.

Unlock features for professional accounts

With a business account, you can access advanced analytics and advertising features. Measure your performance, understand your customers, and promote your product/service more effectively.

Control your privacy 

You can control who views your content by creating different Instagram accounts with different privacy settings. 

Cater to different interests

Focus on your niche by creating a new account for a specific area of interest or activity. Find people with similar interests to connect and discuss with rather than spamming people who might not be interested.

Overall benefits

Increased reach and engagement

In this way, you can target different audiences and then make dedicated content for them to get more engagement.

Enhanced brand identity

Using multiple accounts to advertise your brand or show different sides of your personality.

Improved organization and efficiency

Separating content into different accounts can help organize. It also helps users find the information they need more easily.

By adding multiple accounts to Instagram, you can get new opportunities for connection, growth, and success.

Drawbacks Of Adding Multiple Instagram Accounts

While adding multiple Instagram accounts can be beneficial, beware of the potential drawbacks:

Increased workload

Increased workload
Increased workload

Handling more than one account would demand more work. You will have to spend more time creating, planning, and posting content. You also need to interact with different users and analyze performance on different accounts. 

Risks of inconsistency

You may also face the difficulties of managing a consistent brand voice for each account.

Accidental posting

One of the biggest dangers is that you may post on the wrong account; something that may affect your brand image.

Inconvenient switching

Switching between accounts on Instagram isn’t very complicated. Nevertheless, it can be a small inconvenience when trying to reply to comments or messages promptly.

But don’t worry, there are some ways to mitigate those drawbacks:

  • Organize and plan content clearly: Create a content calendar for each account that the account manager must follow.
  • Delegate tasks: If you juggle between several accounts, get assistance or even an extra hand.
  • Social media management tools: Third-party tools like Hootsuite and Sprout Social can assist in organizing and scheduling posts.

Still, it is safe to say there are far more pluses than minuses about adding new Instagram accounts. Moreover, all the minuses can be minimized using proper planning and suitable tools. 

Best Strategies To Handle Multiple Instagram Accounts Efficiently

Handling more than one account on Instagram can be a real challenge for any organization let alone working on your own.

However, if you have the right guidance, you can get much done.

Here’s a breakdown of expert advice and best practices for managing multiple Instagram accounts:

Set clear goals

Set clear goals based on what needs to be achieved for each account, and how it’s going to be measured and accomplished.

Create unique identities

Define a clear voice for each of the accounts you create and make sure they have distinctive looks to users you would like to attract.

Schedule content

Leverage the scheduling feature of Instagram business accounts to streamline content posting and reduce mistakes.

Instagram scheduling
Instagram scheduling

Collaborate and delegate

In a team, delegate tasks to members and make frequent reports.

Prioritize security

Make sure to turn on two-factor authentication on all accounts so that they won’t be hacked easily.

Leverage management tools

Discover social media management tools to better manage content posting, analytics, and collaboration.

As long as you follow these guidelines and utilize the right tools, you can easily handle multiple Instagram accounts. This in return will contribute to your social media success.

Check out: How To Remove An Added Instagram Account

Conclusion

Adding another Instagram account to your device should not be a challenge with my detailed guide. By leveraging the built-in features of Instagram and the additional tips I’ve suggested, you can manage multiple accounts at once. Remember to prioritize security and stay organized to enjoy all the benefits of this approach. Follow GDT Agency for more useful Instagram tips, tricks, and guides!

  • Herry Duy

    Henry Duy is the CEO and Founder of GDT Agency, and is a highly accomplished expert in Digital Marketing in the Philipines, Vietnam and the international market.

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