5 Easy Steps To Change Facebook Ad Account Currency In 2024

Changing the currency of your Facebook ad account is a nuanced process with lasting implications. This easy and fast 2024 guide will walk you through how to change Facebook ad account currency and provide additional notes about currency changes that you must know.

How To Change Facebook Ad Account Currency In 2024?

Before kicking off, it’s crucial to understand that by changing the ad account currency Facebook, you are creating a new Facebook ad account and closing your old ad account. This means that all live ads on the old ad account will cease. If you don’t want to make a sudden disruption in your advertising campaigns, have a plan and carry out this change meticulously. 

When ready for this transition, you can change Facebook ad account currency by following these 5 simple steps.

Step 1: Go to Ads Manager

Log into Facebook and navigate to the Ads Manager dashboard.

You can look for the shortcut to Ads Manager on the Facebook homepage, or click on this URL https://adsmanager.facebook.com/adsmanager.

Step 2: Go to Payment settings

From the Ads Manager dashboard, you can hover the mouse over the left side to find Billing & payments. Click on it.

Then, click Payment settings on the next window.

Step 3: Select the ad account

On the top right of the screen, you can open the dropdown menu, and switch to the ad account you wish to modify the currency. 

Click See more ad accounts to view all of them, and carefully select the one you want to change the currency.

Step 4: Edit Business info

Ensure you have picked the right ad account. Then, scroll down to Business info, and click on the Edit button.

Step 5: Change Facebook ad account currency

Under Currency and time zone, you can change the currency by clicking on the Currency section and selecting the new one from the dropdown menu.

Then scroll to the end and click Save.

Step 6: Accept Facebook’s conditions 

As soon as you save the change, a warning from Facebook will appear, saying: Updating your currency requires a new ad account. It also warns that all ads created with your current ad account will stop running.

Click Continue to change Facebook ad account currency.

Change Facebook Ad Account Currency: Important Notes In 2024

A change in currency is irreversible and can leave lasting impacts on your ad account and ad campaigns. You should be aware of these cautions:

Your current ad account will be closed

According to Facebook, when you update your currency or country/region, the way you’re taxed will be changed. Therefore, Facebook needs to close the existing ad account and create a new ad account for you.

An ad account closed due to a change in currency couldn’t be reactivated by any means. You can still view it, but you can’t create or run ads with the old ad account anymore. 

Your existing advertising campaigns will stop

When you change Facebook ad account currency, all ads created with the old ad account will cease. 

If you want to keep on winning ads with the current ad account, it would be wise to create a new ad account with the desired currency in your business portfolio.

>>> Related: How To Make Facebook Ad Account: A Plain And Easy Guide For Beginners [2024]

You may have to change the payment method

When you change Facebook ad account currency, the available payment methods for your account may also change, based on the new currency you choose. 

Here are the payment methods that Facebook accepts for different currencies.

Why Can’t You Change Your Facebook Ad Account Currency?

If you can’t change Facebook ad account currency, this might be due to one of the following reasons.

You are not the ad account admin

To edit the payment settings and change Facebook ad account currency, you must be an ad account admin.

If you only have an advertiser or analyst role, you won’t be able to change Facebook ad account currency.

You have already changed your currency recently

Meta allows advertisers to change the currency for Facebook ads once every 60 days. If you have already made a currency transition recently, you might not be able to change it now.

Your ad account’s business country and currency mismatch

According to Facebook, certain countries, like Brazil, India, and Poland, mandate that your ad account’s business country and currency align.

A discrepancy between the business country and the currency might be the reason why you can’t change Facebook ad account currency. 

There is a current balance in your ad account

You can’t change Facebook ad account currency as well if there is any outstanding balance in your ad account. Pay your bills before making this change.

You are using monthly invoicing 

Advertisers leveraging the monthly invoicing payment option should be aware of a key restriction: currency selection is permanently fixed at the time of ad account creation. No subsequent changes are possible.

You want to change Facebook ad account currency to BRL

Selecting Brazil as your business country or Brazilian Real (BRL) as your currency must be done during the initial ad account creation. Facebook’s system does not allow subsequent changes to either of these settings.

Conclusion

While advertisers can change Facebook ad account currency easily in several steps, it’s crucial to approach these alters with a strategic mindset. By understanding the implications, following the outlined steps meticulously, and paying attention to platform limitations, you can ensure a smooth transition to an appropriate currency and optimize your international advertising efforts. And don’t hesitate to reach out to GDT Agency if you encounter any troubles during the process. Our expert team is always ready to assist you in the journey to success with Facebook advertising.

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